In 2007, Meme was engaged as Artistic Director of Connecting Identities to envisage the concept for a three year arts project that could address the issue of identity in a rapidly changing post-industrial Geelong. In consultation with traditional owners and Arts & Culture Department, Meme proposed Mountain to Mouth as an extreme arts walk creating a contemporary songline across Geelong. Meme directed the pilot, Mouth to Mountain, in 2009, and subsequently the multi-award winning M~M2014 and M~M2016.